Do you need a website?
You've written a book and now it's time to let the world know. A common question among new authors is, â€œDo I really need a website to do this?â€ To answer that question, think about your own searches for information. Most people today automatically go to the web. The Internet is the go-to place to find just about everything, and if your book is not on the Internet, then you are missing the most important tool for marketing your book. Barnes & Noble, Amazon and all of the other online resale sites will list your book for sale, but people still need a place to go for information about your book, about you the author, and reasons why they should buy your book.
A website is one of the best tools you can use to achieve this end. Whether it's your own website or another website doesn't matter, as long as there is a way for people to do a search and find information about your book. Today, virtually all top-selling authors have their own personal websites to promote their books and themselves. It's a formula for success that has proven itself over and over. In marketing speak we call this Branding.
The important thing to know is that a website is simply a marketing tool, a way to advertise yourself. As such it must be attractive, captivating and functional. Functional here means that it must work across all devices like computers, tablets and phones. A poorly-designed website can be more of a hindrance than a help. You put a lot of effort into creating your book to convey a certain message; a website is no different.
Like everything else, you have the choice of doing it yourself, or having a professional do it for you. Many of the hosting plans include templates to create your own website. If you want to be adventurous you can try this route. Check out some of our other articles on developing your own website.
On the other hand, if you would like it done for you, this is where we come in. We will design a website directly for you, helping you to put your best foot forward, or, in this case, your best book forward. Your website will have all the tools it needs to market your book effectively and market you as an author.